Stripe is a billing and subscription management SaaS solution. Businesses use this SaaS platform to simplify the billing process as well as leverage the benefits of subscription and recurring billing workflows. The platform is especially popular for mobile payments that allow small and medium-sized businesses to accept payments anywhere, giving their customers more payment options. As one of today’s most popular payment interfaces, companies use Stripe to make and complete digital transactions. These transactions contain a significant amount of data that can provide insights beyond payment information.
How the Stripe ETL works¶
When you integrate ETLrobot with your Stripe account you get automatic migrations of the following data to your data warehouse:
- balance transactions
- invoice items
- invoice lines
- payment intents
- setup intents
- subscription items
What are the benefits of using the Stripe integration?
On its own, Stripe only delivers basic analytics about transactions. However, integrating a Stripe account with ETLrobot will deepen your understanding of customers, products, invoices, charges, subscriptions, coupons, transfers, and plans. The insights from your Stripe data will not just show monthly revenue generation, but it will also provide information about revenue origin, including sites, currencies, and customers.
What are some deeper insights I can get from the migrated data?
By adding your Stripe data in the same data warehouse as marketing, sales, and support data can provide a more comprehensive view of your revenue and business. Looking more closely at your subscription data within this environment can provide new insights about how marketing or support impact subscription sales.